the Game On! Program mission

The Yasso Game On! Program’s mission to inspire health and happiness in people of all ages, providing tools and resources to communities in need to encourage movement. Born from our founders’ roots in athletics, we believe everyone should have access to opportunities to live a healthier life.

For the third consecutive year, Yasso has joined forces with Can’d Aid to donate 1,200 bikes annually to youth nationwide. In 2025, Yasso & Can’d Aid hosted public bike builds in 12 cities across the country, rallying volunteers and local communities to help inspire and empower the recipients of these bikes - 1,200 elementary age kids - to lead healthy, active lives.

Nominate a Game On! Hero today

Each month Yasso recognizes audacious individuals who spread health and happiness in their communities with a $1,000 donation to the organization of their choice. Know a Game On! Hero? Nominate them below.

See the work of past Game On! Heroes

Game On! gallery